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M*rketing for Devs

315: Everyone hates marketers, right?

Published about 2 months ago • 1 min read

Hey Reader!

I'm still limping along the road to recovery.

So, I'm gonna make it quick: I had a call with a friend a few weeks ago about marketing - and I'm sharing the notes.

If you don't like marketing, but you wanna raise attention, here are the things you can do:

  1. Sell Udemy Courses or similar things. Selling udemy courses is a great idea because it’s a marketing machine. You take a smaller cut, but they get the sales.
  2. Micro tools for SEO: Unbundling your offering into smaller, SEO friendly tools can get you more traffic than writing up long form articles focused on SEO. You can bake in distribution and virality in to this too, with a bit of coding
  3. AppSumo: Another avenue for you to sell lifetime deals. Again, in exchange for a commission, they get you sales.
  4. Partner with a marketer: This can be a longer drawn out process, but if you crack one, it can continue delivering results for a long time.
  5. Money: If you’ve got money to spend, delegate or outsource your marketing to an agency or a freelancer.

​

You got anything else to add?

Hit reply.

With love from Bengaluru, this is Arvindh saying over and out.

P.s. I've been streaming me building MakeWhatPeopleWant.com on Twitch & YouTube. Drop in?

M*rketing for Devs

Arvindh Sundar

I coach solo tech founders to profitability by reframing M*rketing as a videogame adventure. I send one actionable m*rketing tip every weekday to help Founders, Makers, Builders & Devs get more traction, sales & growth. Expect personal stories, dad jokes & ok videos from a former CMO who's helped 100+ clients.

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